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Time Warner inks $100M deal with Snapchat to win back millennials

The Next Web Monday, 19 June 2017 ()
Time Warner inks $100M deal with Snapchat to win back millennialsTime Warner today announced it will provide content for Snap in an advertising and content mash-up worth $100 million. The deal involves a two-year agreement that will have Time Warner using its Turner, Warner Bros, and HBO brands to provide short pieces of original programming for the Snapchat messaging service. It’s unclear if we’ll be seeing Aquaman or Jon Snow in original content pieces – though Time Warner did say they plan on airing three shows on the service per day by the end of the year. Snapchat already has on-demand content in the form of short, 5-minute episodes. The…

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Source: Wochit Headline News - < > Embed

News video: Snapchat Closes New Deal

Snapchat Closes New Deal 00:37

Good news for Snapchat: The app just got a huge boost from an established Hollywood player, who’s rolling the dice on a new way of watching TV. Website UpRoxx has shared that the $100 million deal, across two years, essentially turns Snapchat into a tiny television network. Vertical-format...

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Business News #CompulsysGlobal Time Warner inks $100M deal with Snapchat to win back millennials. Read Blog: https://t.co/srOe7f6r4O 19 hours ago

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Sean R. Nicholson RT @TheNextWeb Time Warner inks $100M deal with Snapchat to win back millennials https://t.co/ZTlH75BMP9 https://t.co/k4m9sBoiLJ 21 hours ago

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Jess Ruyter Time Warner inks $100M deal with Snapchat to win back millennials https://t.co/dbGbBeIBFI via @TheNextWeb https://t.co/elcHG2xRUD 1 day ago

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Tara McQuaide .@Snap Inks $100 Million Deal with @TimeWarner | https://t.co/e7BYtO7iAx via @TechCrunch by @fitztepper #SMM… https://t.co/6rsm1H6VWn 2 days ago

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startupcrunch #startup Time Warner inks $100M deal with Snapchat to win back millennials https://t.co/MuQxoQKvi4 #snapchat https://t.co/R9IXrOCMgG 2 days ago

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