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$19b in first hour: Alibaba's Singles' Day online sale smashes record

The Age Sunday, 10 November 2019
With Taylor Swift on hand, the biggest online shopping event in the world is underway.
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News video: Alibaba's Singles' Day Sales Hit $13 Billion In First Hour

Alibaba's Singles' Day Sales Hit $13 Billion In First Hour 00:41

In China, Singles' Day is akin to Black Friday and Cyber Monday in the US. Also known as “Double Eleven”, the festival’s name originates from the calendar date 11/11, with the four ones referencing being single. Alibaba Group Holding Inc said on Monday that sales for its annual shopping blitz...

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