Vietnam has pulled the plug on Dreamworks' latest animated film "Abominable." It was first shown in the country's cinemas on October 4 but now the posters are being hastily pulled down.
The controversy is all over a scene featuring a map which shows China's unilaterally declared "nine-dash line" in the South China Sea.
The U-shaped line made up of nine dashes is a feature used on Chinese maps to illustrate its claims over vast expanses of the resource-rich area.
It includes large swathes of what Vietnam regards as its continental shelf - a place where it has awarded oil concessions.
China and Vietnam have been locked in a standoff since China dispatched a vessel to conduct an energy survey in waters controlled by Vietnam in early July.
Locals are supportive of the ban.
(SOUNDBITE) (Vietnamese) MOVIE GOER, LE GIA HUY, SAYING: "I think it is the right thing to remove the movie.
It violated Vietnam's sovereignty.
If kids saw this film, their minds would be injected with wrong information at a young age." (SOUNDBITE) (Vietnamese) MOVIE GOER, PHAN THI NHI HA, SAYING: "At first, I was planning to go to see this film, but after I learnt about the dotted-line (that marks China's claims of the islands), I don't think I should not watch it.
Many people are saying the same thing online too." The film is about a Chinese girl who discovers a yeti living on her roof.
It was jointly produced by Shanghai-based Pearl Studio and Comcast-owned DreamWorks Animation.
Abominable was being marketed in Vietnam as "Everest: The Little Yeti." It was removed from cinemas on Sunday after images of the scene with the offending map were shared widely on social media.