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Hallmark to Show Hanukkah-Based TV Movies for the First Time

Video Credit: Wibbitz Top Stories - Duration: 01:00s - Published
Hallmark to Show Hanukkah-Based TV Movies for the First Time

Hallmark to Show Hanukkah-Based TV Movies for the First Time

Hallmark Channel to Showcase Two Hanukkah-Based TV Movies.

The films, 'Holiday Date' and 'Double Holiday,' will air on December 14 and 22, respectively.

It is the first time the channel has made films around Christmas that center on the Jewish holiday.

The movies comes amid criticism that Hallmark's winter holiday movies have only focused on Christmas.

For the last decade, the channel has run a “Countdown to Christmas” movie schedule.

Hallmark's films, which ran from late October to New Years Day last year, took in over 85 million viewers.

Crown Media's Michelle Vicary says there have been calls from Hallmark's audience to diversify.

"Our audience is very vocal, and they tell us when they’d like to see more of something." Programming EVP Michelle Vicary, via 'The New York Post'.

"We look at scripts that are reflective of lots of different demographic or attributes.

So I think you can expect to see more." - Michelle Vicary, via 'The New York Post'

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